Document the setting
Gather photographs of the area and describe how it is used. For signage, show the proposed position; for interiors, explain the functions the space needs to support.
Share what you know
Include available dimensions, plans and brand artwork. Distinguish confirmed information from approximate measurements that still need checking.
Describe the intended impression
Choose a few references and explain the materials, colors or spatial qualities you are drawn to. Keep the discussion connected to your business needs.
Define the scope
Write down which areas you want to discuss. Mention signage, reception, furnishings or other interior requirements only where they are relevant to your project.